Angela Fernandez

Consumer Research

Angela Fernandez

legal@unionandina.com

Bachelor’s degree in Consumer Psychology from Universidad ESAN, with over six years of experience in research for various brands, conducting quantitative and qualitative projects for both physical and digital products.

Education
• Bachelor’s in Consumer Psychology, Universidad ESAN (2019)

Latest 3 articles on our blog

Google Adwords and Trademarks: Latam Airlines vs Atrapalo Peru

Google Adwords and Trademarks: Latam Airlines vs Atrapalo Peru

Background In June 2017, Latam Airlines Group S.A. (hereafter, Latam) filed a complaint against Atrapalo Peru S.A.C. (hereafter, Atrapalo) for using LAN and LATAM trademarks as keywords in ads paid to Google Adwords, in order to identify the online tickets sales...