Bruno Guerra
Marketing
+51 920 002 829
Bruno is webmaster and is in charge of the marketing area of Unión Andina de Patentes S.A.C., supervising and coordinating with the management area of everything related to social networks, marketing campaigns, graphic design and photography.
Within his professional experience, for more than 10 years Bruno has worked with several national and foreign clients in freelance mode and has carried out activities as photographer, both locally and abroad.
Education
• Graphic Design. Instituto Idat (2003).
• Professional photography. Centro de la Imagen (2004).
Latest articles on our blog
Domain names versus trademarks
The nature of a trademark and the nature of a domain name are different, which is why it generates controversies. The registered trademark confers territorial rights limited by a certain class of the International Nomenclature, while the domain name does give its...
An introduction to Advertising Principles
Advertising Principles Advertising legislation is regulated by Legislative Decree 1044, Law on Repression of Unfair Competition. 4 basic principles apply: 1.- Principle of Veracity[1] The objective of any advertisement is to promote the services or products for...
Guidelines applicable to the procedure for Compulsory Patent Licenses in Peru
Exploitation of a patent and Common Regime of Compulsory Licenses The owner of a patented invention has the obligation to exploit it commercially, either directly or through licensing[1]. Andean regulation indicates what is understood by commercial exploitation[2]:...