Yurek Aguirre
Branding Consultant
legal@unionandina.com
Yurek is a branding consultant with more than 15 years of experience in brand creation, management, and communication in the Peruvian market. During his career, he worked in the creative department of Belcorp, a Peruvian multinational present in 12 Latin American countries, where he participated in product development from conceptualization to launch. Later, he decided to specialize in brand strategy, working independently and collaborating with the branding consultancy Infinito on projects for local and multinational clients.
Education
• University and postgraduate studies at the Universidad de Lima
• ESAN School of Business
• Universidad Tecnológica del Perú
• Universidad de Ciencias Aplicadas
Latest 3 articles on our blog
Business visit to Grupo Vega with CX con Sabor Peruano
On Saturday, October 18, our Managing Partner, Alejandro Castro, participated in the second business visit organized by CX con Sabor Peruano and guided by Sonia Zavala (SONICXcorp). This event was part of the preparations for the 2nd Multidisciplinary Customer...
Recognition in the Lexology Index 2025: Alejandro Castro Recommended for Trademark Practice
We are delighted to share that, for the first time, the renowned Lexology Index has recognized our Managing Partner, Alejandro Castro, as “Recommended” in the field of trademark practice in its 2025 ranking. This significant recognition reaffirms our commitment to...
Alejandro Castro has been appointed to serve on INTA’s Enforcement Committee for the 2026-2027
We are proud to announce that our Managing Partner Alejandro Castro Angulo, has been appointed to serve on INTA's Enforcement Committee for the 2026-2027 term, chaired by Chun Wright and Giselle Reuben. With over 10 years of experience in Intellectual Property in Peru...