Yurek Aguirre
Branding Consultant
legal@unionandina.com
Yurek is a branding consultant with more than 15 years of experience in brand creation, management, and communication in the Peruvian market. During his career, he worked in the creative department of Belcorp, a Peruvian multinational present in 12 Latin American countries, where he participated in product development from conceptualization to launch. Later, he decided to specialize in brand strategy, working independently and collaborating with the branding consultancy Infinito on projects for local and multinational clients.
Education
• University and postgraduate studies at the Universidad de Lima
• ESAN School of Business
• Universidad Tecnológica del Perú
• Universidad de Ciencias Aplicadas
Latest 3 articles on our blog
Brand Enforcement Strategies in China and Peru
During the session, held on July 23, leading experts in intellectual property provided an updated overview on trademark protection in China and the Andean countries (Peru, Colombia, Ecuador, and Bolivia), covering registration procedures, administrative disputes, and...
Unfair Competition and Trademark Issues in China and the Andean Community
During the session, held on July 23, leading experts in intellectual property provided an updated overview on trademark protection in China and the Andean countries (Peru, Colombia, Ecuador, and Bolivia), covering registration procedures, administrative disputes, and...
Trademark Administrative Disputes in China and the Andean Community
During the session, held on July 23, leading experts in intellectual property provided an updated overview on trademark protection in China and the Andean countries (Peru, Colombia, Ecuador, and Bolivia), covering registration procedures, administrative disputes, and...