Yurek Aguirre
Branding Consultant
legal@unionandina.com
Yurek is a branding consultant with more than 15 years of experience in brand creation, management, and communication in the Peruvian market. During his career, he worked in the creative department of Belcorp, a Peruvian multinational present in 12 Latin American countries, where he participated in product development from conceptualization to launch. Later, he decided to specialize in brand strategy, working independently and collaborating with the branding consultancy Infinito on projects for local and multinational clients.
Education
• University and postgraduate studies at the Universidad de Lima
• ESAN School of Business
• Universidad Tecnológica del Perú
• Universidad de Ciencias Aplicadas
Latest 3 articles on our blog
Multi-Actor table of the Entrepreneurial Ecosystem of Lima
Our Managing Partner, Alejandro Castro, representing ASIPI Emprende and ASIPI Pro-bono, was invited by the Entrepreneurship Development Center of ESAN University and the NGO CESAL to the fourth meeting of 2025 of the "MULTI-ACTOR TABLE OF THE ENTREPRENEURIAL ECOSYSTEM...
Annual Oversight Plan 2025 of INDECOPI
PRIORITIZED TOPICS FOR EACH INDECOPI BODY 01. Consumer Protection (DFI, ILN-CPC, ORI, and CC3) LIMA AND CALLAO Personal loan; Interprovincial land transport service; Consumer credit; Credit life insurance; App-based taxis; EAFC; International passenger air transport...
Law amending Law No. 29571, consumer protection and defense code, to strengthen the hazardous products and services alert system
Applicable Criteria for Information and Warnings on Risk and Hazard Article 29 has been amended to establish the following key points: Direct Communication: Information regarding the risks and hazards of certain products or services must primarily be communicated...