Carlos Pulcha
External legal consultant at Brand Protection

legal@unionandina.com
Carlos is an Intellectual Property attorney with over ten years of dedicated experience in Brand Protection. He has led the Brand Protection division at a well-established law firm, coordinating enforcement raids against piracy affecting prominent international brands. Additionally, he possesses extensive expertise in the administrative registration and protection of trademark and patent portfolios for both national and international clients, providing comprehensive and strategic advice in the defense of Intellectual Property rights.
Education
• Pontifical Catholic University of Peru, Lawyer with summa cum laude honors (2014)
Languages
• Spanish and English
Publications
• “Exhaustion of Trademark Rights in the Andean Community and the European Union: A Perspective from Competition Law and the Utopia of a Truly Integrated Market,” thesis submitted for the law degree.
Latest 3 articles on our blog
“Hablando Huevadas”: Indecopi denies trademark registration due to vulgar expression
The National Institute for the Defense of Competition and the Protection of Intellectual Property (Indecopi) has rejected the trademark application for "Hablando Huevadas," a phrase considered vulgar and inappropriate for public use. This decision was made in response...
Carolina Herrera tried to prevent the use of her surname in Peru
Carolina Herrera, the renowned fashion designer, found herself in a legal dispute with a Peruvian entrepreneur who shares her surname. Through her attorneys, Herrera attempted to prohibit the use of the surname "Herrera" in Peru by requesting Indecopi, the national...
The Peruvian Woman and Patents: Reducing Gender Gaps
The participation of Peruvian women in the field of patents has increased in recent years, demonstrating their growing influence in the country’s science and technology sectors. Although a gender gap with male predominance still exists, efforts are being made to...