Jazmine Ginet de la Cruz

Consumer Research

Angela Fernandez

legal@unionandina.com

A Bachelor’s degree in Consumer Psychology from ESAN University, he has over six years of experience leading end-to-end research to improve products and services, both digital and analog, in sectors such as banking, consumer goods, and industry, among others. He applies methodologies such as Jobs to be Done, Design Thinking, the Double Diamond approach, and behavioral design to identify opportunities for improvement and design solutions focused on users and business objectives.

Education
• Bachelor’s in Consumer Psychology, Universidad ESAN (2019)

Latest 3 articles on our blog

Peruvian Researchers fighting Covid-19

Peruvian Researchers fighting Covid-19

In the midst of the current situation and world crisis due to the Covid-19, the Peruvian government intends to promote innovation through competitions among national inventors, whether independent, research centers, universities, or public institutions and even...

Covid-19: Peru

Covid-19: Peru

General measures; free-use inventions; online registration and digital certificates (trademarks and intellectual property) General measures Period of social isolation Peru is in a state of emergency and compulsory social isolation from March 16 to April 26, 2020[1]....