Unfair Competition and Advertising Law
Union Andina provides legal advice on the regulation of practices against unfair competition and advertising law. We represent our clients in any administrative actions and offer them solutions through compliance programs.
We offer the following services in particular:
– Compliance programs,
– Representation on infringement actions.
Latest articles on our blog
Unfair Competition in Peru: Bell’s and Coca-Cola
In 2015, Bell’s decided to enter the competitive soft drink market by launching its products Cola Negra and Cola Amarilla. However, this strategy generated controversy due to the similarity in the design of their packaging with those of leading brands Coca-Cola...
Potential greater restrictions on spam or initial contact
On May 8, 2023, the Consumer Defense Commission unanimously approved the report recommending the persistence of the draft law that amends Law 29571, the Consumer Protection and Defense Code, with the aim of regulating spam or unsolicited commercial prospecting...
An introduction to Advertising Principles
Advertising Principles Advertising legislation is regulated by Legislative Decree 1044, Law on Repression of Unfair Competition. 4 basic principles apply: 1.- Principle of Veracity[1] The objective of any advertisement is to promote the services or products for...
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Contact us and we will answer all your concerns in the next 24 hours