Yurek Aguirre
Branding Consultant
legal@unionandina.com
Yurek is a branding consultant with more than 15 years of experience in brand creation, management, and communication in the Peruvian market. During his career, he worked in the creative department of Belcorp, a Peruvian multinational present in 12 Latin American countries, where he participated in product development from conceptualization to launch. Later, he decided to specialize in brand strategy, working independently and collaborating with the branding consultancy Infinito on projects for local and multinational clients.
Education
• University and postgraduate studies at the Universidad de Lima
• ESAN School of Business
• Universidad Tecnológica del Perú
• Universidad de Ciencias Aplicadas
Latest 3 articles on our blog
Covid-19: Peru
General measures; free-use inventions; online registration and digital certificates (trademarks and intellectual property) General measures Period of social isolation Peru is in a state of emergency and compulsory social isolation from March 16 to April 26, 2020[1]....
List of free use and patented inventions from Peru related to the Coronavirus
Information adapted from the Technological Report - INDECOPI 2020 Title Abstract Bibliographic Information Figure Disinfectant based on natural compounds and its elaboration process The invention relates to a disinfectant whose composition comprises: a) a vegetable...
Legislative Decree No. 1309 – New aspects on the trade name regulation in Peru
Abstract: By Legislative Decree N° 1309 the Executive issued a series of modifications to Legislative Decree N° 1075, in particular, trade name regulation. Through the modification of article 84, means of proof are now being regulated in order to demostrate the first...