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Launch of Our New Brand Protection Practice: Strengthening the Defense of Your Trademarks

Launch of Our New Brand Protection Practice: Strengthening the Defense of Your Trademarks

by Unión Andina de Patentes | Jun 5, 2025 | News, Trademarks

At Union Andina Intellectual Property Solutions we are strengthening our commitment to safeguarding and defending our clients’ trademarks by welcoming Carlos Pulcha and Josseline Vilca as External Legal Consultants in Brand Protection. This new division is dedicated...
Article in Revista de Actualidad Mercantil No. 9 – Commercial Law Team

Article in Revista de Actualidad Mercantil No. 9 – Commercial Law Team

by Unión Andina de Patentes | May 23, 2025 | Intellectual Property, Trademarks, Unfair Competition

We invite you to read the recent article written by our Managing Partner Alejandro Castro in Revista de Actualidad Mercantil No. 9, published by the Commercial Law Team of the Pontificia Universidad Católica del Perú, entitled “Toward a New Function of the...
Entrepreneur 360: Brand Strategy, Technology, and Legal Protection

Entrepreneur 360: Brand Strategy, Technology, and Legal Protection

by Unión Andina de Patentes | May 21, 2025 | Intellectual Property, Trademarks

Our Managing Partner, Alejandro Castro, representing ASIPI Emprende and ASIPI Pro-bono, organized, together with the Center for Entrepreneurial Development at ESAN University, the event entitled “Entrepreneur 360: Brand Strategy, Technology, and Legal Protection,”...
Trademarks and Advertising in Peru: 2024 Summary

Trademarks and Advertising in Peru: 2024 Summary

by Unión Andina de Patentes | Dec 31, 2024 | Intellectual Property, Trademarks

Trademark Notoriety Nike The Intellectual Property Chamber of the INDECOPI Tribunal, through Resolution No. 0330-2024/TPI-INDECOPI, issued a binding precedent establishing that the recognition of a trademark’s notoriety is valid for a period of five years. After...
WIPO Treaties

WIPO Treaties

by Unión Andina de Patentes | Dec 17, 2024 | Copyright, Intellectual Property, Patents, Trademarks

On November 22, WIPO and the Andean countries of Peru, Colombia, Ecuador, and Bolivia adopted the Treaty on the Law of Designs, known as the Riyadh Treaty. The Andean Community countries succeeded in including the requirement for indicating the origin of traditional...
Defending the Brand: How Louis Vuitton protects its identity in e-commerce

Defending the Brand: How Louis Vuitton protects its identity in e-commerce

by Unión Andina de Patentes | Sep 26, 2024 | Intellectual Property, Trademarks

The rise of e-commerce has transformed the way businesses operate and engage with their consumers. However, this growth has also brought significant challenges, particularly in brand protection. The proliferation of online marketplaces like Amazon and Alibaba has made...
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The most recent

  • Business visit to Grupo Vega with CX con Sabor Peruano
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  • Alejandro Castro has been appointed to serve on INTA’s Enforcement Committee for the 2026-2027
  • Brand Enforcement Strategies in China and Peru
  • Unfair Competition and Trademark Issues in China and the Andean Community

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