Competition,
Consumer Rights
and Privacy
We offer comprehensive advisory services in Competition Law, Consumer Protection, and Privacy on a preventive basis, as well as representation in enforcement proceedings before INDECOPI and the National Authority for Personal Data Protection, respectively.
We provide comprehensive legal counsel in Competition Law, Consumer Protection, and Privacy on a preventive basis, as well as representation in enforcement proceedings before the competent administrative entities, namely INDECOPI and the National Authority for Personal Data Protection, respectively.
We advise our clients on proper market practices, particularly in advertising matters – copy advice – and in defense against unfair acts that may affect their competitive position. Similarly, we represent our clients in consumer relations established with their customers, through conciliations or in sanctioning proceedings before INDECOPI, as well as in the implementation of regulatory compliance programs in these areas.
Likewise, we proactively advise our clients on the implementation of Codes of Conduct regarding Personal Data Protection, as well as in the representation during sanctioning proceedings before the National Authority for Personal Data Protection.
Do you need personalized advice?

Alejandro Castro
Partner & Managing Directoralejandrocastro@unionandina.com
+51 920 002 829

Milagros Murguía
Competition, Consumer and Privacylegal@unionandina.com
+51 920 002 829

Lourdes Matos
Legal Assistantlegal@unionandina.com
+51 920 002 829
Latest articles on our blog
Domain names versus trademarks
The nature of a trademark and the nature of a domain name are different, which is why it generates controversies. The registered trademark confers territorial rights limited by a certain class of the International Nomenclature, while the domain name does give its...
An introduction to Advertising Principles
Advertising Principles Advertising legislation is regulated by Legislative Decree 1044, Law on Repression of Unfair Competition. 4 basic principles apply: 1.- Principle of Veracity[1] The objective of any advertisement is to promote the services or products for...
Guidelines applicable to the procedure for Compulsory Patent Licenses in Peru
Exploitation of a patent and Common Regime of Compulsory Licenses The owner of a patented invention has the obligation to exploit it commercially, either directly or through licensing[1]. Andean regulation indicates what is understood by commercial exploitation[2]:...
One POA, One Representation in Latin America and worldwide
One-Stop-Shop trademarks service – LATAM
One POA, One Representation in Latin America and worldwide