Market Research
and Consumer
Knowledge
Discover growth opportunities with our Consumer Research services, which combine user experience research across physical and digital channels, service diagnostics and design, and brand measurement.
We help our clients understand people in an ever-evolving market. Our Consumer Research service focuses on providing brands with valuable insights and in-depth analysis about their potential and current customers.
We conduct comprehensive studies—both qualitative and quantitative—to identify market trends, consumer segments, and purchasing behaviors, helping businesses make informed decisions.
In particular, we offer user experience research services across physical and digital channels, as well as service diagnostics and design, aligning solutions with business objectives and user needs. Additionally, we provide brand measurement methodologies that allow you to understand consumer associations and perceptions, identifying key opportunities to drive sustained growth.
Do you need personalized advice?
Alejandro Castro
Partner & Managing Director
alejandrocastro@unionandina.com
+51 920 002 829
Angela Fernandez
Consumer Researchlegal@unionandina.com+51 920 002 829
Jazmine Ginet de la Cruz
Consumer Researchlegal@unionandina.com+51 920 002 829
Latest articles on our blog
Trademark registration process in Peru
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What is the Andean Opposition? Trademark Regime in Andean Legislation
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Analysis of Novelty for Industrial Designs in Peru and the Andean Community
Novelty is an essential requirement for registering an industrial design in Peru or any Andean Community member state. Andean legislation provides that a design qualifies as new if, prior to the filing date or claimed priority date, it has not been made accessible to...
One POA, One Representation in Latin America and worldwide
One-Stop-Shop trademarks service – LATAM
One POA, One Representation in Latin America and worldwide