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Potential greater restrictions on spam or initial contact

Potential greater restrictions on spam or initial contact

by Unión Andina de Patentes | May 31, 2023 | Advertising Law, Data Protection and Privacy

On May 8, 2023, the Consumer Defense Commission unanimously approved the report recommending the persistence of the draft law that amends Law 29571, the Consumer Protection and Defense Code, with the aim of regulating spam or unsolicited commercial prospecting...
An introduction to Advertising Principles

An introduction to Advertising Principles

by Unión Andina de Patentes | May 26, 2020 | Advertising Law

Advertising Principles Advertising legislation is regulated by Legislative Decree 1044, Law on Repression of Unfair Competition. 4 basic principles apply: 1.- Principle of Veracity[1] The objective of any advertisement is to promote the services or products for...
Well-known Distinctive Signs: American Colors

Well-known Distinctive Signs: American Colors

by Unión Andina de Patentes | Apr 27, 2020 | Advertising Law, Trademarks

Summary: By Resolution 0033-2020/TPI-INDECOPI, The Chamber of Intellectual Property recognized American Colors as a well-known distinctive sign in class 2 (paints) due to the constant and nation-wide promotion of the trademark. Background of the Case On June 15, 2018,...

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