Market Research
and Consumer
Knowledge

Discover growth opportunities with our Consumer Research services, which combine user experience research across physical and digital channels, service diagnostics and design, and brand measurement.

We help our clients understand people in an ever-evolving market. Our Consumer Research service focuses on providing brands with valuable insights and in-depth analysis about their potential and current customers.

We conduct comprehensive studies—both qualitative and quantitative—to identify market trends, consumer segments, and purchasing behaviors, helping businesses make informed decisions.

In particular, we offer user experience research services across physical and digital channels, as well as service diagnostics and design, aligning solutions with business objectives and user needs. Additionally, we provide brand measurement methodologies that allow you to understand consumer associations and perceptions, identifying key opportunities to drive sustained growth.

Do you need personalized advice?

Alejandro Castro
Partner & Managing Director
alejandrocastro@unionandina.com
+51 920 002 829

See profile

Angela Fernandez
Consumer Research
legal@unionandina.com
+51 920 002 829

See profile

Jazmine Ginet de la Cruz
Consumer Research
legal@unionandina.com
+51 920 002 829

See profile

Latest articles on our blog

INTA 2022 Annual Meeting Live+

Our partner Alejandro Castro Angulo attended INTA 2022 which was full of daily activities and networking, and most importantly it recalled the importance of face to face meetings and relationships. We look forward to the INTA annual meeting in Singapore 2023....

INTA Annual meeting in Washington D.C. has started

INTA Annual meeting in Washington D.C. has started with a great agenda and interesting activities. We are glad to reconnect with friends and meeting new colleagues around the globe.

4 benefits for small businesses of the Ruta PI program of Indecopi in Peru

Increasing profitability is just one of the benefits that companies can obtain by registering their Industrial and Intellectual Property of their various innovations, brands, and creations in Peru. But there are still few companies in Peru and in the rest of Latin...