In the digital era, artificial intelligence (AI) is playing a crucial role in transforming trademark registration. One of the most notable innovations in this field is the image similarity algorithm developed by the World Intellectual Property Organization (WIPO)....
In 2023, the number of trademarks registered by women in Peru reached a total of 4,147, representing a 1.05% increase compared to the previous year. This growth is not only a positive indicator of female entrepreneurial activity but also reflects a cultural shift in...
The National Institute for the Defense of Competition and the Protection of Intellectual Property (Indecopi) has rejected the trademark application for “Hablando Huevadas,” a phrase considered vulgar and inappropriate for public use. This decision was made...
Carolina Herrera, the renowned fashion designer, found herself in a legal dispute with a Peruvian entrepreneur who shares her surname. Through her attorneys, Herrera attempted to prohibit the use of the surname “Herrera” in Peru by requesting Indecopi, the...
The Chancay Mega Port is emerging as a key player in international trade, with significant impact on commercial relations between Latin America and Asia. Below, we explore its strategic importance and the need for trademark protection in this new logistics hub....
Relevant Articles of Decision 486 Article 134 of Decision 486 states that a trademark is: Any sign capable of distinguishing products or services in the market. A sign capable of graphic representation. Likewise, the following may constitute trademarks: e) a color...